All summer until RAGBRAI, buy a Rudy Project Sunglass Kit and get a free backpack or duffel, free cycling helmet, free spare lenses, free hat & free T-shirt.  The value of the free gear alone is $250, but you get it all for only $220.  On Fridays we’ll pay the shipping when you wear your official Mt. Pleasant RAGBRAI T-shirt, so you get the whole Rudy Project Gear Deal for just $200!

Free Shipping is offered exclusively at Complete EyeCare Center as part of Mt. Pleasant’s “RAGBRAI Fridays” during July.  Your purchase includes Rudy Project’s Replacement Lens Guarantee and 3-year Limited Frame Warranty.  The last day of this offer is July 24, 2009.

“Have a Blast” in Mt. Pleasant when we host RAGBRAI July 24, 2009!

A Replacement Lens Guarantee– If you scratch them, Rudy Project will replace them.  They know that when you’re playing hard, stuff happens.  Whatever the reason, Rudy Project will replace your lenses for a handling fee.  Read more about their replacement lens guarantee.

A 3 Year Limited Frame Warranty– Rudy Project sunglasses are warranted from defects in materials or workmanship for 3 years.  Read more.

We’re An Authorized Dealer– If you don’t buy from an authorized dealer, you won’t get Rudy’s lens or frame guarantees.  At Complete EyeCare Center, you can be assured that you are getting authentic Rudy Project eyewear, made in Italy.  No imitations, no cheap look-alikes, just excellence.

We’re introducing Southeast Iowa to a new standard in performance sunglasses.  Drop by our downtown Mt. Pleasant office to see them today!

Yellow or Amber: Increases visual acuity, focus, and contrast in low light conditions.

Best for: Road, field, and trail.  Shooting, fishing, tennis, racquetball, handball, indoor basketball.

Gray or green-gray: Cuts glare in bright light conditions, and preserves natural color perception.

Best for: Water and road.  Cycling, all outdoor sports.

Copper or brown: Universal tints that improve depth perception, increase contrast, cut glare on sunny to partly cloudy days, and minimize eyestrain brought on by haze.

Best for: Road, trail, field, and water.  Golf, fishing, baseball, cycling, hunting.

Rose or violet: Makes details pop when light is flat, especially against blue backgrounds.

Best for: Water and snow.

If you want to reflect certain color wavelengths, like screening blue or green for better visibility below the water line when fishing, ask about a mirrored coating instead of a tint. The best way to eliminate reflections and glare is to choose optical quality sunglasses that are polarized.

You’ll find a full range of options in our eyewear gallery.  Be sure to check out Rudy Project and Maui Jim sunwear, which is particularly suited to performance sports.  We can even design a pair of custom sunglasses to meet your specific needs.

First, they’re polarized to filter out reflected light, but they have dialed it down to 96% so you can still read the LCD screen on electronic gauges, your iPod, or phone.  Next, they are available as photochromic so they’ll adjust from nearly clear to super dark depending on the lighting conditions you are in.  They’re Rx-able so you can integrate your eyeglass prescription or remove the insert when you wear your contacts.  A brow-hugging design keeps wind and glare at a minimum and sideshields can be snapped on for complete protection.  Adjustable temples and nosepads allow the fit to be customized to your face, and hydrophilic rubber means they will stay put when wet.   All the metal components are made of corrosion-fighting stainless steel.  Not only that, they look good!

Rudy Project sunglasses were recently named Gear of the Year 2008 by an independent magazine.  You don’t have to go far to find the best.  Stop in to Complete EyeCare Center in downtown Mt. Pleasant to try them today.